Hey everyone! I originally intended to include these blog changes in my 2020 goals that will be published on January 1st, but decided to turn it into a discussion because I have a lot to say. I‘m going to be really honest and transparent here so please bear with me.
2019 was a really discouraging for me as a blogger. It was my best blogging year stats-wise, but it never felt that way to me. The first half of the year, I struggled to come up with creative content. I literally had no idea what to talk about, even though I was a reading machine. By the second half of the year, I started feeling burned out so I took a two month hiatus. But as soon as I returned, I started feeling bummed out by the low numbers.
When I started this blog, I didn’t care about the numbers. I just wanted a place to talk about what I love. I didn’t care who was reading because I was just doing it for myself. When the followers and comments started rolling in, I was super excited because it meant people liked what I had to say. I still appreciate every single person that takes time to read what I have to say. However, there are times when it doesn’t feel worth it and that’s what the past few months have felt like for me.
Getting Real About Stats
I know this isn’t something we talk about often, but I’m going there and in the spirit of transparency, I’ll share my 2019 blog stats with you.
17,427 total views
12,073 total visitors
667 followers (as of 12/28)
89 posts (as of 12/28)
Those numbers are decent on the surface and they really surprised me because I only knew my follower count, but they don’t tell the whole story. They don’t tell you that the reason I couldn’t continue the same output as last year (I published 130 posts last year) is because all the effort and work I put into making my blog as interesting as I possibly can felt pointless.
The numbers also don’t tell you that sometimes I found myself comparing my blog to other people. I’m extremely happy and grateful my blog surpassed 500 followers this year. However, 663 followers after two years of blogging is discouraging when compared to new bloggers who’ve amassed more in less time. It’s especially discouraging when I think about how I ended 2018 with 384 followers.
I try to avoid comparing myself to other people in all aspects of my life, but my blog’s growth has been really slow. My follower count at the end of the year means my blog didn’t grow much this year and I’m at an impasse. Do I post more? Should I change my content to appeal to more people? Should I be boosting my content more?
Where I Am Today
Despite everything I’ve said, I still love blogging and I plan to continue, but I’m probably going to do it a lot less next year. I know the answer isn’t to post less, but it is for me because I don’t want to become obsessed with stats. Also, it feels like I’ve lost sight of the fact that I blog for myself and this is supposed to be fun. Taking a step back to regroup and getting back to a place where I don’t care about numbers is ideal for me.
The biggest change I’m making in 2020 is to my blogging schedule. I’m striving to only post once a week (every Wednesday). This schedule is flexible so if I’m feeling motivated or excited about something, I’ll post more than once, but for now it’s only once a week.
The second change relates to my content. I alluded to this in a previous post, but my reading tastes are changing. With the exception of six 2020 releases, I have no desire to read young adult books. Since I’ve never considered myself a young adult book blogger, I don’t think this will significantly impact my content.
I have an exciting recommendation series that I’ll be rolling out in January and I’m going to try to incorporate discussion posts. I won’t be doing any secret TBR challenges or any challenge that requires me to read any specific book. I think those things negatively impacted my reading this year so I’m going to stay away from that.
Lastly, I won’t be rating books on here. I’ve been toying with this in my head for a few months and have decided to implement it in 2020. I’ll rate them on Goodreads, but on here it’s mostly going to be qualitative: Recommend or Do Not Recommend. Sometimes, I’ll throw in the occasional Highly Recommend if I really love a book. Otherwise, my star rating will be on Goodreads.
I’m extremely thankful for every single follower, like, comment and view on this little old blog of mine. My blog is an extension of me and it means the world to me that people take time to interact with me. And because it’s an extension of me, it goes as I go. I hope you’ll stick around next year, but no hard feelings if you don’t.